Idea marathon

I have an idea we could...

Image from his study where he has over 300,000 ideas in these note books.

Went to a very cool Idea Marathon yesterday.

It was presented by the Inventor of the system Mr. Takeo Higuchi.

Basically what you need to to is start putting all your ideas in a book (one book only) that you carry around with you everywhere. Wright done all your ideas and plans into this book and revisit the ideas in the book once a week as a reminder. After a while you will automatically remember all your ideas.

Anyhow keep writing in a chronological order and when the notebook is full put it in your Idea marathon shelf and start a new book. You should get a notebook that you can add pages to. At the end of the year put the book in your shelf and start a new one.

That's it. Easy and if you can stick with putting in one new idea a day for one month you will notice that the quality of your ideas and your brain are much more focused. It is a col idea that is starting to spread around the world. Be the first on your block to be an Idea marathon champion.

It's all about knowing your prouct and service

Yummy yummy yummy I've got love in my tummy...

If you have a product or service and you plan to market it then the most important thing is to know why your product or service is special.

Watch the following video and think about all the information and understanding this woman has about her simple and everyday product. After the video you will now look at your jams and preserves with a new light and understanding.

This shift of your understanding of a product is what will drive people to buy it. It's that simple.

Tucked in an anonymous building on a quiet Berkeley, CA street, June Taylor makes small batches of some of the most mouth-watering jams, preserves, syrups and marmalades. In this video, June modestly shares her artisan and old-world techniques, explaining how nature helps dictate exotic flavor combinations like Strawberry and Provençal Lavender and how she takes into consideration even the tiniest of details, such as the shape and size of the pieces of fruit. It's a window into an exceedingly rare level of art and craft.

Tips To Help Your Website Sell

All the info you will ever need...

Please go to the original post on Smashing Magazine for all the graphics the full story.

As we see more and more businesses move their services online, and even more that begin their life on the Web, a greater need arises for websites that are designed and built to sell. A great-looking website may achieve the goal of shaping and delivering a strong brand, but its good looks alone aren’t enough to sell the products or services on offer. For that, you need to introduce the element of marketing.


1. Subliminal Suggestion
Research shows that objects and images you see around you can prime you for certain behaviors. When choosing images for your website, think carefully about the message you’re trying to send. Don’t put graphics on your website for their own sake. Clichéd and overused imagery and stock photos are also dangerous because it may not send the right message in the given context, so select images that get the effect you’re after.


2. Prevent Choice Paralysis
There is a phenomenon in marketing known as “choice paralysis.” Choice paralysis happens when the user is given too many options. Choice is great, but when your customers are presented with too many options, they may be confused about where to go. Nobody wants buyer’s remorse, so many people spend more time than they should on the selection process: they become paralyzed.


3. Show The Product
When you visit a physical store, perhaps a grocery, you can look at, examine and sometimes even taste the products on sale. You make your purchasing decision based on the information you gather there. Are the tomatoes ripe enough

When you sell services or Web apps online, you should do exactly the same thing: show the product. It’s surprising how many websites that sell software don’t actually show screenshots of their applications. Sure, these are intangible goods, digital goods that you can’t touch or smell, but they’re still goods you can see.

For more great tips visit this blog.